Finding your marketing bottlenecks

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Running Time: 8:09

Date: 01/07/2023

If you’re wondering why you’re not getting any new clients to buy from you, there could well be a bottleneck in your marketing strategy.

Perhaps you can’t attract strangers to your website, or maybe you have a tonne of website visitors but they’re not buying. Whatever the case, you need to identify those bottlenecks and then fix the problem. How do you do that? Well, marketing guru and Founder of Lumos Marketing, Amy Miocevich, has developed a framework, which she outlines in her book, ‘The Very Good Marketing Guide: How to Grow Your Business on a Budget’. She explains the guide, as well as the important 5 Cs that underpin a marketing strategy.