A business proposal that works!

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Running Time: 9:46

Date: 01/06/2023

The problem with most business proposals is that they’re too focused on selling the business to the potential clients. A better tactic is to focus on the client’s needs and wants.

It’s outlined in Alan Weiss’s book, ‘Million Dollar Consulting Proposals’, a well-worn copy of which is in the hands of Nicole Ashby, founder of Mentoring to Success. Nicole and her clients swear by the Million Dollar proposal. She describes what it is and how to implement that so that you can win a larger share of lucrative contracts.

Nicole Ashby, Mentoring to Success