How captivating are you?

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Running Time: 10:29

Date: 01/10/2022

There’s nothing quite like the look and performance of a peacock. In her book, ‘How to persuade’, Michelle Bowden uses the Captivating Peacock as one of her four archetypes of persuasion.

In business and in life, the way you look and the way you talk are important charismatic capabilities in arousing enthusiasm and passion in others.

Michelle Bowden