Get prospecting to boost sales

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Running Time: 7:48

Date: 01/10/2015

Don’t give up - do it regularly and consistently and you'll reap the benefits.

Just like an exercise regimen, prospecting for clients can be daunting - particularly the cold-calling side. But prospecting is more than just cold-calling, and if done properly it can be bring real benefits to your business. Ingrid Maynard knows - she’s had more than 20 years' experience in sales and she advises businesses on lead generation through her company, The Sales Doctor. Ingrid explains what it takes to be a great prospector.

Ingrid Maynard, The Sales Doctor